Everything You Did to Make Your Conference Better Actually Made it Worse
Lots of the things conferences do are worse than doing nothing.
Read on SubstackHere are some essays on conferences from my Substack.
Lots of the things conferences do are worse than doing nothing.
Read on Substack
Level 1: get people together, create obstacles to connection. Level 2: get out of the way, to allow serendipitous connection. Level 3: intentionally design for the connections you want to create.
Read on Substack
If you run a forgettable conference, nobody blames you. Doing something different feels risky. This story talks about one client who made brave choices and had great outcomes.
Read on SubstackMost of my advice on running conferences boils down to four principles. They are:
Have goals.
Do things that support your goals.
Don’t do things that undermine your goals.
Periodically ask “what would I do if I thought my participants were competent adults?”